Cutline
Two cut faces converge into a substantial V. A detached lower fragment introduces a precise change of grade. An earlier exploration of weight, precision, and controlled force.
Download Cutline SVGVERIDIS / ARTICULATION / SELECTED DIRECTION
The machine.
In the name.
The bucket-shaped Articulation mark becomes the opening v of veridis. A single wordmark, with the character of the machine built into its first letter.
ARTICULATION / THE INTEGRATED WORDMARK
One name. A distinctive first move.
The angled bucket form takes the place of the v, meeting the other letters on the same baseline. Its stepped lip and angled bowl give the letter its bucket-like silhouette. Open curves and square i dots carry that mechanical character through the name.
Articulation
The selected mark. Its bucket-like form now opens the veridis wordmark, while this standalone version remains available for compact applications.
Download Articulation SVG
Strata
Two layers of terrain share a centerline. A quieter, landscape-led direction that expresses depth and continuity, with the earth itself becoming the signature.
Download Strata SVGCOLOR / MATERIAL / RESTRAINT
Earth, without the obvious.
Warm chalk and dense ink create the foundation. Clay appears sparingly, as a point of emphasis. The website carries this into mineral tones, generous typography, and a restrained grain gradient.
INK
#252722
CHALK
#F1F0E8
CLAY
#B66B42
TAKE THE EXPLORATION FURTHER
Ready to work with.
Download the selected integrated wordmark and standalone Articulation mark in ink, chalk, and clay. The package also preserves the original alternate concepts, with a current vector proof sheet and usage notes.
